The world of Heritage
All about the department that champions the historic heritage of Alfa Romeo, Fiat, Lancia and Abarth.
The history of our cars and our brands
People’s passion for classic and vintage cars has no borders, but there are certain places at a definite point in space, and suspended in time, which conserve the essence of this passion. Places like Heritage.
Centro Storico Fiat
Heritage HUB
Officine Classiche
Museo Alfa Romeo
Heritage Gallery
Heritage Points
A world of grand international events
Participating in the sector’s main events is an unmissable opportunity to admire up close the legendary cars that have inspired generations of fans.
The latest events:
Italy |
11-15 June 2024
1000 Miglia
Where passion meets legend
Como (IT) |
25 - 26 may 2024
Fuoriconcorso 2024
Stellantis Heritage takes center stage at prestigious “FuoriConcorso” event
Heritage stories
We describe a century of technology, style, competition and performance. We tell our story, and yours.
Last Stories:
Some connections lead to great stories.
Classic Alfa Romeo Alfetta GT
The sporty and spacious classic Alfa Romeo coupé.
Lancia D24 Spider Sport
The successes of Scuderia Lancia
The Heritage universe is constantly evolving
Stay up-to-date with the hottest news, don’t miss out on the latest collaborations and discover behind-the-scenes insights and anecdotes in interviews with insiders.
Last News:
Turin, 12 April 2024
Heritage pays tribute to the history of Abarth with two special projects
A temporary exhibition and the announcement of the Abarth Classiche 1300 OT project.
17th November 2023
Stellantis Heritage at Milano AutoClassica
The debut of Fiat Multipla 6x6 and tribute to Autodelta
Discover our brand and model clubs all over the world
Use our locator to find your nearest brand and model clubs.
The history of four world-leading Italian motoring brands
From the most emblematic models to the most successful, revolutionary people, and the most significant events, this section illustrates and celebrates the cornerstones of Alfa Romeo, Fiat, Lancia and Abarth.
From now on, you and your passion can count on a team of experts
Certificate of Origin, Certification of Authenticity, restoration. To guarantee your car's timeless charm.
The classic boutique
Enter a world built on passion. An extensive range of products offered by Heritage to feed your timeless passion.
Cars for sale
Reloaded by creators is the Heritage project involving the sale of a small number of classic cars from the Alfa Romeo, Fiat, Lancia and Abarth brands: historic models, with certified authenticity, restored to their original beauty by the Constructor itself.

Alfa Romeo 4C “Unica”

The Heritage team and Alfa Romeo celebrate the 10th anniversary of the iconic Alfa Romeo 4C with the creation of a unique model: the '4C Designer's Cut' project, curated by the Heritage Department and customised by Alessandro Maccolini, the designer responsible for the original design of this car back in the day.

Since its launch in 2013, the Alfa Romeo 4C has won the hearts of sports car enthusiasts the world over. Today, demonstrating the growing interest in this icon of Alfa Romeo sportiness, the 4C is an 'instant classic' on the market and its prices are constantly rising.

With the 4C Designer's Cut project, part of the Reloaded by Creators programme, the Heritage Department is committed to keeping the passion for this iconic Alfa Romeo car alive. It does so by involving the community and inviting them to express themselves through the brand's communication channels to create a truly unique collector's piece.
An invaluable effort that aims to enhance and renew the brand's historical heritage, restoring the cars’ original charm: a timely example of how the Stellantis Heritage group is continuing along the path started with the Abarth Classiche 1000 SP, creating one-offs or few-offs based on cars no longer in production.

The Alfa Romeo 4C Designer's Cut is the version made by the Heritage team based on Alessandro Maccolini’s customisations of the Alfa Romeo Style Centre, which the designer himself named “4C Unica”

In the video interview, the designer retraces the history of the 4C, presenting the three aesthetic areas from which he drew inspiration in order to create this one-off: "4C Tributo" - honouring the history of Alfa Romeo - "4C Corsa" - focusing on the racing vibe - "4C Leggenda" - elected victorious by the Alfa Romeo community, which, with its references to the pastel colours of the past, exalts the union of sportiness and history represented by the brand.
The Leggenda proposal was therefore the one taken as inspiration for the creation of the 4C Unica, which, in addition to the special colour, was also embellished with a dedicated livery and an upholstery in leather of a specific colour and workmanship.

The Alfa Romeo 4C Unica has been built based on a Launch Edition car that has always been in the Alfa Romeo range,used for promotional purposes and obviously mechanically renewed. It has been made available to keen collectors interested in purchasing an important piece of the history of this iconic model, a tribute to the authentic Italian style and driving pleasure embodied by the original 4C.

For more information or if you are interested in the Alfa Romeo 4C Unica, please send an email to and we will contact you as soon as possible.

Watch the video

For more information or if you are interested in purchasing the Alfa Romeo 4C Designer's Cut send us your contact details to we will contact you as soon as possible.